In today’s world, where youth face immense life pressures, the BTS Speech in UNICEF, revealed on April 22, marks the next phase of their impactful Love Myself campaign. As UNICEF ambassadors, BTS champions self-love and empowerment, emphasizing that true love begins with self-acceptance. Through this campaign, they collaborate with UNICEF’s #ENDviolence program, working to protect children and young people worldwide from violence.
Love and Resilience for Youth Mental Health - BTS Speech in UNICEF
At its core, #OnMyMind aims to elevate and support the mental well-being of young people worldwide. It advocates for every child’s fundamental right to grow up in a nurturing environment, free from the shadows of violence.
In a heartfelt video shared on UNICEF’s platforms, BTS leader RM, also known as Kim Nam-joon, emphasized the importance of self-love. “When I start feeling lost, I remember the words: Love yourself. Speak yourself,” he expressed, encapsulating the essence of resilience in adversity.
Joined by his bandmates, RM concluded with a powerful mantra: “Life goes on. Let’s live on.” These words serve as a beacon of hope, guiding young hearts towards a brighter future.
Building Upon Love Myself: Continuing Compassion and Support - BTS Speech in UNICEF
The #OnMyMind campaign builds upon the foundation laid by its predecessor, the Love Myself initiative launched in 2017. The initial phase focused on combating violence against children while providing vital support.
Through the support of BTS’s fanbase, the Love Myself campaign has flourished, raising over $6.6 million as of March 2024. To kickstart #OnMyMind, a platform for participants to share their stories and struggles has been introduced, fostering community and solidarity.
BTS's Reflections: Pride, Concern, and Call to Action
Reflecting on the campaign’s evolution, BTS expressed both pride and concern. Suga remarked, “I’m delighted and proud that our Love Myself message resonates in people’s lives,” yet voiced concern for those struggling with self-love.
J-Hope urged compassion and empathy, saying, “If you find anyone who needs the strength to love themselves, please reach out first.” As BTS and UNICEF embark on this journey, their message reverberates, reminding us of the power of love and compassion.
In a world where every child’s well-being is cherished, BTS and UNICEF’s collaboration offer a glimpse of hope. As we navigate life’s complexities, let us embrace kindness and solidarity, ensuring a brighter future for generations to come.
